When operators decide to move
For Atlaslive experts, the usual triggers are familiar: platforms that buckle during big events, recurring bugs at peak time, slow or shallow support, delays with certifications and local integrations, or simply a partnership that no longer fits your roadmap.
What actually moves (and what doesn’t)
Migration isn’t a wholesale copy. The focus is on continuity:
* Core data: user profiles, balances, and account settings (language, currency, status).
* Key categories: finance, risk, and responsible gaming can be transferred independently and linked to users with clear labels.
* Historical logs: spins, transactions, and bonus redemptions are optional; their sheer volume and limited day-to-day value mean they’re discussed case by case.
How Atlaslive handles the cutover
1. Prep & mapping: aligning schemas across backend, billing, and databases; script the move.
2. Bulk import: loading within tested thresholds to keep systems responsive.
3. Domain/DNS switch: a short, planned off-peak window to go live with minimal impact.
4. Testing and polishing: simulating load, keeping the interface familiar, rechecking balances, and refreshing recent updates before opening the gates.
Risks (and how they’re managed)
Expect some user friction (password resets, small UX changes), but clear messaging and quality traffic help it pass quickly.
SEO can fluctuate while redirects, URLs, and metadata are rebuilt. Internally, CRM, support, and risk teams need onboarding ahead of cutover. Typically, the only visible downtime is a single off-peak window during the DNS switch.
Early weeks are for measurement and tuning. As Atlaslive’s Head of Delivery Dmytro Matiiuk notes, success shows up over the following months as the system supports steady growth.
Want to find out more about straightforward iGaming platform migration? Read the full Atlaslive article.
Atlaslive
Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators.
Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.
Source: GMB
