“Our goal is to ensure the best user experience and the highest level of security for regulators. OneKey has the right technology, license, and mindset to operate within the rules — and with efficiency,” says Leonardo Sampaio, COO of TQJ.
TQJ received its definitive license from the SPA/MF in June and launched its first brand, Bet do Milhão, on July 14, with a visual identity inspired by the classic TV show Show do Milhão. The operation is powered by the OpenBet platform. The integration between OneKey and OpenBet ensures a smooth payment journey, with instant Pix and full compatibility with technical and regulatory requirements.
“We believe the future of iGaming in Brazil depends on the solidity of payment systems. That’s why forming this partnership with TQJ is more than just a business operation, it’s a milestone for the regulated sector,” states César Garcia, CEO of OneKey.
The initiative comes at a strategic moment, as Brazil’s betting sector experiences rapid growth and is already establishing itself as one of the country’s most promising industries, driven by technological advancement and federal regulation, which has provided legal security for operators and users.
Within the current context of implementing Law 14.790/23, offering payment methods licensed by Bacen has become a central requirement for any regular operator in the country. OneKey is among the first Brazilian companies to develop specific solutions for betting and gaming, with a focus on compliance, scalability, and integration speed.
The partnership reinforces the importance of reliable financial solutions for 'Bets', aligned with market demands and consumer expectations.
OneKey Payments, licensed by the Central Bank of Brazil, is a leading provider of advanced payment technologies, fully compliant with applicable regulations.
Its international platform enables seamless integration for companies to process payments both in Brazil and globally, supporting various methods including Pix, bank transfers, ITP, card processing, and other forms of payment required by each market.
With deep knowledge of local markets, OneKey tailors its services to meet the specific needs of consumers, regulatory requirements, and cultural nuances. Through API integrations, it ensures scalable and secure transactions, standing out as an innovative company that drives business in the dynamic global payments landscape.
Todos Querem Jogar (TQJ) is the licensed sports betting and online gaming operator of the Grupo Silvio Santos. Founded in 2024, the company was born with the commitment to promote a regulated, safe, and transparent environment for players, partners, and regulators.
Source: GMB
