Set up around Arena 7, in the Pampulha area, the ‘Corrida das Estrelas’ will feature an open bar and open food program, a samba circle, and musical attractions, ensuring a day of celebration and relaxation for the whole family.
According to João Gerçossimo, CEO of EstrelaBet, the proposal extends the brand's purpose of entertaining on all occasions: "We always strive to connect with people through unique experiences. We entertain on all fronts, whether on our app, in the stadiums, or now with the Corrida das Estrelas. More than just a competition, we want to provide fun and celebrate another pioneering initiative from EstrelaBet."
The courses will take place on Heráclito Mourão de Miranda Avenue. The Arena opens at 7:00 am, with stretching sessions at 7:50 am and the races starting at 8:00 am. Shows begin at 9:00 am, accompanied by food and drinks. The 3.3km walk is scheduled for 9:30 a.m. The event will conclude at 1 p.m., following the awards ceremony, scheduled for noon.
For Pedro Rezende, COO and co-founder of EstrelaBet, the event reinforces the brand's innovative essence: "We want to consolidate this initiative as a milestone for the industry. Running has been gaining more and more traction among elite and amateur athletes, and this is the first time we've held an event in this format.”
“This is another pioneering initiative by EstrelaBet, demonstrating our commitment to innovation and offering unique experiences."
Service:
- Date: November 20, 2025
- Location: Arena 7 – Belo Horizonte
- Modalities: Walk 3.3 km | Run 6.6 km | Run 10 km
- Registration: https://www.tbhesportes.com.br/corridaestrelabet
Source: GMB
