With the most integrated sportsbook in the space, FIRST delivers real-time trading, proprietary odds, a complete bet builder, and personalized UX journeys - all backed by a world-class team of 500+ experts.
“This award is a milestone - but for us, it’s only the beginning,” said Tom Light, CEO of FIRST. “It reflects the trust of our partners, the strength of our technology, and the tireless commitment of our team. It’s the fuel for our next chapter.”
As FIRST continues to expand its reach, operators seeking performance at scale, speed to market, and a platform built for growth are turning to a solution that doesn’t follow the market - it leads it.
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FIRST – Best in Sports
FIRST – Best in Sports is the leading provider of Tier 1 sports betting solutions to operators in South America and Europe.
The company partners with the largest platform providers and sports betting operators in iGaming and brings their digital sportsbooks to life by providing them with the deepest and most comprehensive betting product portfolio.
This strategic approach drives volumes, engagement, retention and revenues and ensures FIRST – Best in Sports’ partners are able to compete with the largest operators in their markets.
Source: GMB
