The episode, which also featured Beatriz Gimenez Costa, Head of Compliance at DF Digital, and Rafael Corassa, Marketing Director at EGT, primarily discussed building a safe, transparent, and responsible environment for bettors.
André Gelfi emphasized the importance of the IBJR campaign, which will run until the end of this year, to raise awareness about the importance of regulation and bettor protection.
"I hope it encourages other entities and the government to take similar initiatives. This isn't a task that can be solved with a three-month campaign. There's a huge challenge ahead, because we're talking about a new and thriving industry. Awareness-raising efforts are crucial," he noted.
Another point discussed was the amount of tax revenue the government loses from clandestine platforms, which account for up to 51% of betting volume in Brazil.
"The money bet on the underground market often ends up outside Brazil. It doesn't generate jobs or revenue, and the country is losing foreign currency," the director noted.
The executive also emphasized that large technology companies are responsible for the content shared by influencers on their digital platforms, especially when it involves betting on underground websites.
According to Gelfi, just as the Central Bank monitors transactions made via Pix for payments for this type of betting, large tech companies should act to control and block content from illegal companies, which often target children and young people.
Source: GMB
