The goal of the project was to engage Gen Z and millennials with environmental issues by mixing entertainment with education.
During his journey, Jon Vlogs streamed his sessions featuring BGaming’s Aztec Clusters, highlighting how the game’s themes of ancient rituals, jungle exploration, and hidden treasures mirrored his real-life adventure.
Continuing the mission in Brazil, BGaming has also donated €5,000 to Instituto Onça-Pintada (IOP), the world’s first institution dedicated to jaguar conservation in Brazil. The organisation conducts vital scientific research to ensure the preservation of the jaguar across the country’s various biomes.
Kate Puteiko, CMO of BGaming, said: “Our partnership with Jon Vlogs goes far beyond traditional brand ambassador deals. It’s a testament to our commitment to social responsibility, the environment, and Brazil.”
"The 'BDJ na Amazônia' project aligns perfectly with our values at BGaming, and we are proud to be able to make such a positive impact and to help preserve Brazil’s natural heritage.”
Jon Vlogs commented: “I’m extremely excited to partner with BGaming. They are always striving to go beyond, also trying to make a positive impact in Brazil, and this collaboration is a perfect example.”
“Being able to continue my passion for playing while on a mission to help the Amazon is a huge win for me, and I’m grateful to BGaming for giving me the opportunity to do so. This is just the beginning of what promises to be a really exciting and productive partnership.”
BGaming
BGaming is beyond an iGaming content provider, having established itself as a dynamic and player-centric game developer, publisher, and collaborative partner with 2,000+ clients worldwide.
The studio offers 200+ high-quality and certified games, including video slots, casual, and other titles, enhanced by top industry mechanics and a suite of promotional tools.
The brand is also known for its brand exclusives created in partnerships with leading operators in the industry.
Source: GMB